the best LED Street Billboard

EA500C6 500×500mm Rental LED Display Screen

EA1000C6 500×1000mm Rental LED Display Screen

EA640F2 640×480mm Front Service LED display

does LED street billboard work ?

According to the Outdoor Advertising Association of America (OAAA), outdoor advertising (including digital billboards) has an effectiveness rate of 38% to 86% in driving consumer response. Therefore, when you want to promote your product or brand, investing in street billboard advertising is a very wise choice.

Why street billboard can be effective:

(1)Effective exposure: LED billboards display your brand 24/7, keeping your presence visible. If located in high-traffic areas such as highway intersections, shopping districts, or subway exits, daily exposure can reach tens of thousands or even hundreds of thousands of people.

(2)Dynamic display: Dynamic LED ads have a 47% higher interaction rate than static ads, making them ideal for industries like food, retail, and fast-moving consumer goods. Multiple sets of content can be rotated (e.g., changing every 15 minutes), reducing ad fatigue from repeated views.

(3)Building brand trust: Physical outdoor ads are more likely to build trust with consumers compared to online ads because they must pass city management approval, making them appear more legitimate and reliable. This is especially important for high-ticket items like cars and real estate.

(4)Targeted demand activation: According to a Localogy report, contextual ads have a 52% higher conversion rate than general ads. For example, promoting “limited-time discounts” in shopping districts or “next exit gas deals” at highway exits targets consumers’ immediate needs.

the best LED Street Billboard for you

Digital billboard application cases on the street

LED shop display

  • Enhance product appeal: Display product features through dynamic videos and high-definition pictures to attract customers’ attention and increase their stay time.
  • Stimulate customer consumption: Real-time promotional information and limited-time discounts stimulate customers’ impulse purchases.
  • Enhance brand image: High-quality images convey the brand’s high-end image and enhance customer trust and willingness to buy.

digital Roadside billboard

  • High exposure: LED advertising screens are displayed 24 hours a day, with an average daily exposure of tens to hundreds of thousands of people on major traffic routes.
  • Attract passers-by: LED screen with videos, animations, and real-time information (such as weather and promotion countdown) can attract more passers-by than static ads.
  • Flexible delivery: EagerLED LED displays can switch content in real time according to time periods, weather or activities (such as taxi app ads on rainy days), accurately matching consumer needs.
Car Street Billboard

Car top LED Display

  • Mobile advertising:As vehicles move around the city, advertising information can cover multiple areas and reach more potential consumers, which is particularly suitable for localized promotion.
  • Dynamic content attracts attention:Car top LED Display supports scrolling text, animation and video, which is more visually impactful than static car body advertising, attracting the attention of passers-by and surrounding vehicles.
  • Real-time update:The advertising content of the LED advertising screen can be updated at any time, which is suitable for short-term promotions, event promotions or real-time information release (such as brand activities).

building LED screen

  • City landmark:Installed on the facade of a high-rise building, it becomes a city landmark with a wide coverage, suitable for brand promotion or large-scale event promotion.

  • Shocking visual experience:
    The ultra-large screen combined with high-definition dynamic content (such as 3D animation, holographic effects) creates an immersive visual experience and leaves a deep impression.

  • Brand authority:
    Architectural LED screens are usually located in the core areas of the city, such as commercial centers, to showcase brand strength and high-end image, and enhance consumer trust and brand awareness.
Bus Station Street Billboard

Bus Stop billboard

  • Information transmission: Bus station billboards can convey commercial, public welfare or public service information to waiting passengers and passers-by, such as product promotion, event promotion or traffic tips.
  • Brand exposure: Advertising screens are located at bus stations with dense traffic, which can effectively increase brand awareness, attract potential customers and enhance brand influence.
  • Beautify the environment: LED advertising screens can not only provide information, but also beautify the urban environment and enhance the overall image of the bus station.

the best LED Street Billboard for you

Professional LED billboard manufacturer – EagerLED

EagerLED has been engaged in LED advertising screens for 15 years, focusing on providing customers with innovative and reliable LED display solutions. It has international certifications such as CE, EMC, LVD, FCC, UL, etc., and is exported to more than 90 countries and regions, with a customer satisfaction rate of more than 95%.

The factory area exceeds 5,000 square meters, equipped with intelligent production lines and precision testing equipment, as well as strictly trained workers, with an annual production capacity of 6,000+m².

With a rich product line, HD LED display, LED transparent screen, 3D Billboard, etc., you can find all the products you want here.

Services cover markets such as Europe, America, Southeast Asia, and the Middle East, providing display solutions for more than 10,000 customers. The delivery service can reach every corner of the world. As long as you buy the product, it will be delivered to you no matter where you are.

EagerLED LED Street Billboard uses high-quality materials and has passed more than 20 tests such as waterproof test, 72-hour aging test, and earthquake test, making it durable.

We work with top brands such as Colorlight, HuiDu, Novastar, etc. to provide a full set of solutions including LED display accessories, control cards, players, etc., and also include the latest and free LED display software downloads.

High-quality raw materials

LED module comprehensive test

Automation equipment

72-hour aging test

Related Products

EA960F3 Outdoor LED Billboard 01
EA960F3 Outdoor LED Billboard 02

EA960F3 Outdoor LED Billboard

  • Arc installation for 3D billboard
  • Pixel pitch P4.44mm P5.71mm,P6.67mm,P8mm,p10mm
  • Front and rear double-sided maintenance design
  • IP65-rated water resistance
  • 6500 CD/㎡brightness
  • Lifetime 100000 hours

EA250F Outdoor Street Billboard

  • Can work at 60° Celsius and -20° Celsius
  • Front and rear double-sided maintenance
  • IP65 Dustproof and waterproof
  • Pixel pitch P3.12mm, P3.12mm,P4.81mm,P5.95mm,P6.94mm
  • P8.33mm,P10.41mm
  • Brightness 6,500 CD/㎡
  • Lifetime 100,000 hours
EA250F Outdoor Street Billboard 01
EA250F Outdoor Street Billboard 02

LED Street Billboard: High Brightness & waterproof for Advertising in 2025

EagerLED LED Street Billboard, brightness over 5000 nits, IP67 waterproof, save 30% energy. With it, your street advertising will definitely be very eye-catching.

How to quickly boost your brand awareness? The answer is simple: advertise. Among various advertising methods,Street advertising has always been one of the fastest ways to see results. That’s why street billboards are a powerful tool for your brand promotion.

Today, with technological advancements, LED street billboards, known for their high brightness, waterproof features, and long lifespan, are rapidly taking over the streets and becoming the new favorite for brand communication.

In this guide, I’ve put together everything you need to know about LED street billboards. By the end, you’ll be able to create an effective outdoor advertising plan that makes your brand and products a household name.

1.What is a street billboard?

A street billboard is a medium used for outdoor advertising, usually placed in high-traffic areas like main roads and commercial districts.

Traditional billboards are in the form of spray-painted or printed posters, with fixed content and easily affected by weather;

On the other hand, LED street billboard, also known as digital billboard.They can dynamically play multimedia content, such as animated images, videos, etc. They have high brightness, waterproof, and UV resistance, making them suitable for all-weather, multi-scenario advertising.

2.Why Choose LED street billboard?

In the world of outdoor advertising, LED street billboards are rapidly replacing traditional static billboards — and for good reason. Let’s break down why LED technology is the future, and how it’s innovations make it a no-brainer for businesses aiming to maximize visibility and ROI.

LED Street Billboard
Traditional Billboard

LED Billboard vs Traditional Billboard

 

Feature LED Billboard Traditional Billboard
Content Dynamic video, animation, real-time updates Static posters (manual replacement, time-consuming and labor-intensive)
Visibility High brightness, 24-hour display Low brightness at night
Energy Efficiency Energy consumption, but can save 30%-50% energy (LED technology + intelligent dimming) Low energy consumption
Lifespan More than 10 years (IP67 waterproof and dustproof, zero fading) 3-5 years (easy to fade and break)
ROI Time-sharing rental, multiple advertisements in rotation, click-through rate increased by 200% Single advertisement is occupied for a long time, and the conversion rate is low

3.6 Types of LED Street Billboards for Advertising

In outdoor advertising, choosing the right billboard is equivalent to locking in precise traffic, which will make your product or brand more effective in promotion. Different types of LED Street Billboards are like salesmen of different styles, each with its own unique charm and advantages. Let’s take a look at the 6 common digital billboards on the street and see how they maximize the advertising effect.

3.1 LED large screen

Scene: City CBD, commercial plaza, sports stadium
Advertising effect:
Marketing value: Most outdoor LED large screens are located in the city center landmark, CBD core business district, and important transportation hubs in the city. There are a large number of people and vehicles here, and countless eyes will see this LED billboard, which is the best choice for brands to show their strength.
Super large size: Covering a large area of wall or building, forming a strong visual impact, can instantly catch the attention of pedestrians and passing vehicles.
Long-distance visibility: Large area plus high brightness, can be seen from hundreds of meters or even one thousand meters, greatly expanding the coverage of advertising and increasing the opportunity for brand exposure.
Diversified content: LED billboards are different from traditional printed billboards. They can update content in real time and play advertising content such as pictures, videos, and texts. They can quickly adjust the display content according to different marketing needs, holiday atmosphere or hot events, and enhance interaction and emotional connection with the audience.

3.2 3D Billboard

Scene: Pedestrian street entrance, subway transfer station, Internet celebrity business district.Learn more about 3D billboard solutions>>
Advertising effect:
Marketing value:Located in a trendy landmark where young people gather, it has a dense daily flow of people, naturally attracts consumers who pursue fresh experiences, and is the first choice for brands to create a “sense of technology” and “sense of fashion”.
Naked eye 3D effect:3D Billboard can present a three-dimensional floating effect without the audience wearing equipment, breaking the visual limitations of traditional print advertising, instantly attracting passers-by to stop and take pictures, and driving social media viral spread.

3D Billboard 01
3D Billboard 02

High interactivity:Combined with AR code scanning, somatosensory interaction and other technologies, the audience can participate in advertising content through gestures or mobile phones, improving brand participation and memory depth.
Real-time content adaptation:Quickly respond to hot events or holiday marketing, dynamically update 3D creative content (such as Spring Festival red envelope rain, new product floating special effects), and keep the advertising fresh.

3.3 Pole-mounted Street Billboard

Scene: highways, intersections, airport highways
Advertising effect:
Marketing value: Occupies prime locations with dense traffic (such as highway entrances and exits, intersections), reaches tens of thousands of vehicles per day, and covers high-value groups such as commuters and long-distance drivers.
Long-distance visibility: 8000nits high brightness + simple screen design, clearly conveys core information (such as brand LOGO, promotional slogans) 500 meters away, and accurately captures sightlines in high-speed movement.

3.4 mobile Street Billboard

Scene: around events/concerts, business district parades, new product flash
Advertising effect:
Flexible coverage: Freely plan routes according to event needs, accurately surround target groups (such as concert crowds, office lunch break peak), and increase reach rate by 60%.
High cost-effective exposure: The rental model does not require a long-term contract, is suitable for regional short-term promotions or new product trials, and has controllable costs.
Multi-scenario adaptation: The quick disassembly and assembly design is compatible with a variety of carriers such as trucks and ships, and easily covers special scenes such as ground parades and water advertising.

mobile Street Billboard 01
mobile Street Billboard 02

3.5 LED Spiritual fortress

Scene: park entrance, square center, community street
Advertising effect:
Landmark attribute: 20-50 meters high + 360° panoramic display, it is an important navigation sign in the region, naturally integrated into the daily life of citizens.
Brand image enhancement: giant three-dimensional design highlights the strength of the enterprise, combined with lighting effects (such as festival theme dynamic LOGO), to create a high-end and trustworthy brand image.
Community affinity: equipped with convenient information screen (weather forecast, public welfare announcement), improve residents’ favorability, especially suitable for real estate, automobile and other industries that need to establish long-term trust.

3.6 LED Sky Screen

Scene: Commercial pedestrian street ceiling, shopping center atrium, high-speed rail station hall
Advertising effect:
Environmental value-added: simulate immersive scenes such as starry sky and aurora, upgrade the advertising screen to a celebrity check-in point, and indirectly increase the flow of customers in the business district.
Empowering high-end brands: Dome-style visual experience + 8K ultra-high-definition picture quality, in line with the high-end tone of luxury goods and technology products, and improving memory.

LED Sky Screen

4.How to choose right LED Street Billboard for advertising?

Choosing a talking advertising screen is not only to showcase the brand, but also to attract attention and convey value on the busy streets. However, facing the dazzling array of LED street billboards on the market, how should we choose? Below, I will provide you with professional suggestions from multiple dimensions such as target audience, core parameters, installation environment, brand, etc., to help you find the right LED advertising screen for you.

4.1 Cost budget

High-end LED screen: Suitable for long-term investment, high brightness (≥8000cd/m²), intelligent dimming function to improve advertising effect, but the initial investment is high. The city landmark street billboard, recommended is a small pitch below P3 + naked-eye 3D technology, suitable for luxury or technology brands.
Standard type: P4-P5 high-definition screen, taking into account both display quality and energy consumption.
Economic digital billboard: preferred for short-term activities, it is recommended to choose an LED screen with a pixel pitch of P6-P8, brightness ≥6000cd/m², to meet basic communication needs and reduce initial costs.

4.2 Target audience

Gathering places for young people:The LED large screen (digital billboard) in the business district needs to support 4K dynamic creativity, with interactive touch or AR code scanning to trigger social communication.
Business commuters:Street billboards around office buildings give priority to high refresh rate (≥3840Hz) screens to ensure viewing clarity in moving vehicles.
Community residents:Small and medium-sized LED screens are equipped with silent design, and the content focuses on life scenes to create “immersive advertising at the doorstep”.

4.3 Core parameters

Brightness: ≥6000cd/m² is required to maintain clear display under strong outdoor light. Choose LED street billboards with 14-16 bit grayscale to avoid “color level fault”.
Resolution and pixel pitch: Pixel pitch: P8 for viewing distance > 10 meters, P6 for 5-10 meters, and P3 or below for close interaction.
Protection level: IP65 and above dustproof and waterproof, to cope with rainy and snowy weather, and extend the life of LED screen.
Refresh rate: ≥1920Hz reduces shooting flicker, suitable for digital billboards for social media dissemination.

4.4 Brand

Case: Give priority to suppliers with successful cases, and check the actual operation video of street billboards.
Check certification: CE and RoHS certification are the basis, and fire certification (B1 flame retardant) is the safety red line.
Service: At least 2 years warranty + 48 hours emergency response, digital billboard software must support remote monitoring + content cloud distribution.

5.Why Choose EagerLED LED street Billboard?

In the field of LED street billboard, choosing EagerLED must be your right choice. EagerLED has been focusing on the production and service of LED display screens for 15 years and has accumulated rich industry experience and top technology. We are always committed to innovation, putting customer needs first, and providing customers with high-quality, cost-effective digital billboard solutions.

5.1 Economical price
As the source manufacturer of LED street billboard, we provide products with more price advantages with the factory direct supply model. We insist on transparent pricing, and pre-sales consultation and after-sales technical services are free throughout the process. Here, you can get the most cost-effective LED advertising screen solution.

5.2 Rich products
EagerLED provides a full range of LED display products, including indoor LED display screens, outdoor high-definition large screens, 3D billboards, transparent LED display screens, flexible LED display screens, and interactive LED display screens, etc., which can be customized for special sizes or curved surface installations. In addition, there are a variety of pixel types to choose from, from P2.5 to P20, to ensure that your actual needs are met.

5.3 Excellent display effect
EagerLED’s LED screen is known for its high-definition picture quality, high brightness and accurate color. Outdoors, whether it is day or night, the screen can present clear and bright picture effects.

5.4 Low energy consumption
We use advanced energy-saving technology to significantly reduce the operating energy consumption of street billboards. Through intelligent power management and efficient chip design, EagerLED’s screen reduces power consumption while ensuring brightness and picture quality, effectively reducing the operating cost of LED displays.

5.5 Global Service
EagerLED’s products are exported to more than 90 countries and regions, serving more than 10,000 street billboard projects, and have won wide acclaim from customers around the world.

6.EagerLED LED street Billboard for ads cases

  • Kosovo customers purchased EagerLED P5 Street billboard

The Kosovo customers loved their EagerLED P5 street pole billboard! It’s super bright and clear, so ads look great during the day and amazing at night. The colors are really vivid and look just like the real thing, which makes the ads more appealing.

  • Japanese customers purchased outdoor EA960D1 LED screen

Japanese customers have chosen our EA960D1 LED screens for lamp post ads, and they’re really happy with the results! The screens are super bright and show colors clearly, even in sunlight. Since using them, the ads get a lot more attention, helping businesses stand out.

  • Italian customers purchased EagerLED LED display wall

The display wall offers stunning visual clarity and vibrant colors, making it perfect for various applications such as advertising, events, and presentations.Its high brightness ensures excellent visibility even in well-lit environments.

7.EagerLED digital billboard Recommendations for your Street Ads

EA960D1 Outdoor LED Screen

  • Front and rear double-faced maintenance
  • High brightness of 6000CD/m ²
  • Openable back cover design
  • Cabinet design is very user-friendly
  • 4 fans, efficient heat dissipation
  • IP65-rated water waterproof

EA960D1 Outdoor LED Doard Parameter

EA500H6 rental LED display screen

  • 3840Hz high refresh rate, high gray scale
  • front and rear Service design
  • detachable power box
  • 90 degree right angle installation
  • Support curved mounting(Optional)
  • Viewing angle is up to 140°

Outdoor EA500H6 Rental LED Screen Series Parameter

8.FAQs

The average cost of an LED billboard typically ranges from $1,500 to $30,000 per month, though some high-demand locations can cost up to $65,000 per month. Prices vary based on factors like size, location, and traffic.

Benefits of LED billboards include high visibility, dynamic content, energy efficiency, durability, and the ability to display multiple ads in rotation.

LED billboards typically last 8 to 10 years, depending on usage and maintenance.

Typically ranging from 300W to 600W per square meter for outdoor displays depending on size and brightness.

The cost of a 3D LED billboard rang from $10,000 to $50,000,depending on size, resolution, and features.

The best size for a billboard depends on its location and purpose. Common sizes include:
Standard Bulletin: 14′ x 48′ (ideal for highways).
Poster Billboard: 12′ x 24′ (common in urban areas).
Digital Billboard: Varies, but often similar to standard sizes for visibility.

Yes ! Studies and industry data show that digital billboards can increase brand recall by up to 47% compared to static billboards. Additionally, businesses using digital billboards often report 15-25% higher engagement rates due to dynamic content and real-time updates.

9.Conclusions

If you are looking for a cost-effective, durable and reliable LED street billboard, you may want to learn about EagerLED’s solutions. We focus on providing customers with customized design, intelligent content management and one-stop installation guidance services. Whether it is commercial advertising or public information release, EagerLED can provide you with efficient and reliable display solutions. Welcome to contact us for more details and quotes.